Udance: the web series of the season by Always
Always has a way to create brand preference! Target audience: girls 10 to 17 years.
Since September 15, we can see the web site "Udance-ledéfi.com , a web series of reality TV: "U Dance, by Always". This series, in addition to being broadcast on the web, Dailymotion and MSN, is also on TNT NRJ 12. I also told myself, it feels larger means of production and a particularly careful.
A total of thirty episodes of 3 minutes programmed until late October that will feed the hopes of young girls and perhaps give rise to vocations among the youngest of them.
Imagined by Starcom , a media agency Publicis Groupe, in collaboration with the agency advertainment Adven Studio , this series features seven non-professional dancers leaving for New York to follow dance lessons, hoping to participate in the a music video of the French singer Sheryfa Luna. But one of them will be selected by the singer, on the advice of the choreographer of the show and the online vote.
The site is beautiful, vibrant colors perfectly consistent with the brand and the world of teens, just enough information, easy navigation and nice. It gets caught surfing beyond reason!
Although given the requirement to register before voting. It can put some in, the coup by signing up you can request free samples and registration also applies to automatic entry in the draw to win one (what, one? Abused!) Autographed photo of Sheryfa Luna. At this price, it is downright collector!
Sheryfa Luna is becoming heroin / guest star of the webseries, after SunnyD surf camp this summer! Thunes need? Recognition? loyalty?
We note in passing a link to the beinggirl , a blog of tips about puberty teen very well designed and built. Again, saw Procter & Gamble.
Damage: Messenger client on my Mac is not recognized and the lack of sharing is a barrier to Facebook virality of the operation (which brings together yet not as pre-teen). Fortunately the reader is exportable.
Otherwise, there are still some gems including the day of info revealed in the video # 1: New York is the capital of the USA, but of course ...
Oh, and that one too: "Hakim is a world famous choreographer in France" ... I hope at least that it is of humor!
Sheryfa Luna Udance godmother, discovers his new dancer here
Hi you all right bant sherifa bladi
I love you very much and I love your song
I love your music your style and your beautiful voice you dance well big kisses luna sheryfa