Certified by ... Lucas!
Specialist training for over 60 years, the AFPA (Association for Adult Vocational Training) create a new face with a dedicated mini-site: anti-hassle method .
The AFPA is aimed at both job seekers and employees wishing to evolve or change your job.
To optimize its communications, the AFPA has decided to launch a 360 ° communication (partnership with Skyrock, buying web space, outreach on vocational training for young ...). The site is nice and the tone, interactive videos featuring Philippe Lucas so offbeat and humorous in a situation of a professional coach, make it more dynamic. A good way to bring out more clearly pro training as a credible alternative to youth who are unemployed or difficulty employability, which as I recall, affects 1 in 4 young!
A good idea to have chosen as ambassador Philippe Lucas of the transaction. Indeed, as a coach of young athletes, it is particularly deep affinity with the subject. Help young athletes to perform and succeed in their craft resonates with the missions of the AFPA.
Breaking its traditional communication enables the AFPA, particularly through the use of humor, educate youth, never to blame but rather are dramatized.
"And that's it" 
Web Agency: The Brand Nation
AFPA and Lucas team up to help young people integrate into the labor market
